Brand Guidelines/ Brand Manual/ Brand Book: They are one and the same!

There’s a lot more to brand guidelines than just logo usage. This one-stop guide takes you through some of the key elements, what they signify and why each of them matter. Read on for a crash course in establishing brand identity.

Email Marketing has one of the highest ROIs of $42 for every $1 spent

Email marketing is still one of the most effective digital marketing strategies for engaging with prospective customers, selling your products and services, and growing your brand. Keep reading to discover why it has such a high ROI.

What makes Laravel the most popular PHP framework?

This open-source PHP framework for rapid web development is reliable, easy to use, and has the support of a large online community. Read on to appreciate why this is such a useful framework, and why 626,182 live websites use Laravel.

68% of users watched YouTube videos to arrive at a purchase decision

YouTube is a versatile marketing channel with over 2 billion monthly logged-in users. This platform can help drive traffic, generate leads, bring in revenue, and gain users’ trust. Read all about the benefits of having a YouTube channel.

Freelancer Vs Agency: A dilemma for brand managers and business owners

To work with a freelancer or partner with an agency? This must have been on your mind every time you had a new project or campaign to execute. Here you'll find a useful comparison for easy reference. Keep reading to make an informed choice.

6 steps to turn your business website into a marketing campaign page

Your website is your online spokesperson, and an effective website marketing strategy can do wonders for your business. Keep reading to discover how you can get more traffic, more enquiries and more sales, by optimizing your website.

Google Ads Vs. SEO: How do you decide what’s best for your business?

Should you use Google Ads or SEO to drive traffic to your website? Here’s a quick read that will bring much clarity. This handy guide explores the two approaches and their differences, and helps you adopt the right strategy for your business goals.

Yes it is (Yii): The PHP framework that is simple and evolutionary!

Yii is a simple yet powerful PHP framework for rapid web development which simplifies the developer’s job and has high performance at its core. If you’re looking for one good reason to switch to Yii, read on to discover quite a few.

How do you use visual hierarchy to keep users hooked to your website?

Visual hierarchy is a powerful tool in design. You could decide where you want visitors to your website to focus their attention, with a few simple choices. Keep reading for a quick study in influencing viewing behavior through visual hierarchy.

Branding ≠ Marketing ≠ Advertising

Branding, marketing, and advertising are three commonly confused terms, that are sometimes used interchangeably. This handy guide should give you a fair understanding of their differences, and the role that each one plays.

5 productivity tips for Microsoft Teams

Microsoft Teams has become the de facto workplace for many of us since 2020. While we’ve got the hang of it by now, a few simple tips and basic etiquette can not only improve productivity, but also make it a much smoother experience for all.

The Internet is abuzz with SEO guides

Search Engine Optimization or SEO has been a buzzword in digital marketing for quite some time now. While the jargons may be confusing, there are several easy-to-use tools that can simplify the process. Keep reading to know more.

6 ways to improve UX by avoiding cognitive overload

When it comes to UX (User Experience) design, how do you ensure the user doesn’t feel overwhelmed while interacting with your website? Keep reading to discover a few simple fixes, and best practices that you can follow.

Digitalization and the evolution of B2B marketing

B2B marketing has changed with the impact of digitalization accelerated by the global pandemic. With most of these changes here to stay, marketers need to adjust their strategy. Keep reading to understand how.

A convenient checklist for email marketers

The success of your email marketing campaign often boils down to minute details that are easily missed. Tick off this checklist the next time you’re doing a campaign/ nurture mailout, and you’re sure to rest easier.

Brand Guidelines/ Brand Manual/ Brand Book: They are one and the same!

There’s a lot more to brand guidelines than just logo usage. This one-stop guide takes you through some of the key elements, what they signify and why each of them matter. Read on for a crash course in establishing brand identity.

Email Marketing has one of the highest ROIs of $42 for every $1 spent

Email marketing is still one of the most effective digital marketing strategies for engaging with prospective customers, selling your products and services, and growing your brand. Keep reading to discover why it has such a high ROI.

What makes Laravel the most popular PHP framework?

This open-source PHP framework for rapid web development is reliable, easy to use, and has the support of a large online community. Read on to appreciate why this is such a useful framework, and why 626,182 live websites use Laravel.

68% of users watched YouTube videos to arrive at a purchase decision

YouTube is a versatile marketing channel with over 2 billion monthly logged-in users. This platform can help drive traffic, generate leads, bring in revenue, and gain users’ trust. Read all about the benefits of having a YouTube channel.

Freelancer Vs Agency: A dilemma for brand managers and business owners

To work with a freelancer or partner with an agency? This must have been on your mind every time you had a new project or campaign to execute. Here you'll find a useful comparison for easy reference. Keep reading to make an informed choice.

6 steps to turn your business website into a marketing campaign page

Your website is your online spokesperson, and an effective website marketing strategy can do wonders for your business. Keep reading to discover how you can get more traffic, more enquiries and more sales, by optimizing your website.

Google Ads Vs. SEO: How do you decide what’s best for your business?

Should you use Google Ads or SEO to drive traffic to your website? Here’s a quick read that will bring much clarity. This handy guide explores the two approaches and their differences, and helps you adopt the right strategy for your business goals.

Yes it is (Yii): The PHP framework that is simple and evolutionary!

Yii is a simple yet powerful PHP framework for rapid web development which simplifies the developer’s job and has high performance at its core. If you’re looking for one good reason to switch to Yii, read on to discover quite a few.

How do you use visual hierarchy to keep users hooked to your website?

Visual hierarchy is a powerful tool in design. You could decide where you want visitors to your website to focus their attention, with a few simple choices. Keep reading for a quick study in influencing viewing behavior through visual hierarchy.

Branding ≠ Marketing ≠ Advertising

Branding, marketing, and advertising are three commonly confused terms, that are sometimes used interchangeably. This handy guide should give you a fair understanding of their differences, and the role that each one plays.

5 productivity tips for Microsoft Teams

Microsoft Teams has become the de facto workplace for many of us since 2020. While we’ve got the hang of it by now, a few simple tips and basic etiquette can not only improve productivity, but also make it a much smoother experience for all.

The Internet is abuzz with SEO guides

Search Engine Optimization or SEO has been a buzzword in digital marketing for quite some time now. While the jargons may be confusing, there are several easy-to-use tools that can simplify the process. Keep reading to know more.

6 ways to improve UX by avoiding cognitive overload

When it comes to UX (User Experience) design, how do you ensure the user doesn’t feel overwhelmed while interacting with your website? Keep reading to discover a few simple fixes, and best practices that you can follow.

Digitalization and the evolution of B2B marketing

B2B marketing has changed with the impact of digitalization accelerated by the global pandemic. With most of these changes here to stay, marketers need to adjust their strategy. Keep reading to understand how.

A convenient checklist for email marketers

The success of your email marketing campaign often boils down to minute details that are easily missed. Tick off this checklist the next time you’re doing a campaign/ nurture mailout, and you’re sure to rest easier.

CLIENTS

TOUCHBASE

91.80.4204.2661

muse.agency@musecomm.in